The speciality roastery, Allpress will offer ordering and loyalty via web and app, making use of Slerp’s Award-winning PressPay technology.
We are excited to announce that we have joined forces with the speciality coffee roastery Allpress Espresso to offer an innovative new ordering offering directly through their app, together with a new loyalty programme for customers.
The partnership means that Allpress will be utilising Slerp’s revolutionary technology whilst Allpress will retain full control of their own customer experience. This includes Slerp’s new and award-winning PressPay app function that won the Restaurant Marketer & Innovator Award for Best Technology earlier this year.
“We want to keep that local feeling, but also offer customers the benefits that come with larger chains, like loyalty programmes and having both this and click-and-collect in one app, that we fully own, means we can offer even more benefits to our customers.”
For those ordering via the app, Slerp’s unique PressPay option allows customers to repeat order their favourite coffee directly from their phone’s home screen without needing to even open the Allpress app. A ‘long press’ on the app icon immediately enables a customer to reorder their preferred coffee followed by a quick action payment. Alongside the new ordering technology, Allpress will also be rolling out a new digital loyalty programme, powered by Slerp, to reward regular customers to their London roastery’s.
Allpress, in addition to its three East London locations, also has cafes across Australia, Singapore, Japan and in New Zealand – where they were founded over 30 years ago from a single Allpress Espresso Cart. Today their coffee is also available in over 1,200 independent cafes globally.
Ollie Simon, UK Communities Manager for Allpress said: “One of our company values is that human connection is at the heart of what we do. In today’s increasingly digital world keeping that human touch with our valued customers is ever important, and Slerp is the hospitality technology company on the market who can help us to facilitate that connection.”
“We want to keep that local feeling, but also offer customers the benefits that come with larger chains, like loyalty programmes and having both this and click-and-collect in one app, that we fully own, means we can offer even more benefits to our customers.”
Customers can repeat their last order by pressing and holding down the Allpress app
JP Then, Founder of Slerp said: “It is great to have Allpress Espresso on board and to be able to support them in creating brilliant customer experiences through technology, whilst still keeping that independent roastery flavour which is so important to the brand.
“PressPay is the perfect technology for Allpress to introduce to their customers – buying coffee is habitual and customers tend to have the same regular order, so just repeating that order with one touch is a speedy and easy way to get your daily caffeine fix.”