Restaurant loyalty platform for in-store & online ordering

4.7 Trustpilot4.9 Capterra

One rewards scheme, in‑store and online.

Incentivise more online orders and more in-store visits. Create a custom reward scheme for your customers, online and in-store, on one platform.

Assenheims’ app: a green points card, 100 points to go for a £5 discountZia Lucia’s app: a stamp card, 5 stamps to a free pizzaA loyalty club in a burger brand’s app: 0 of 200 points, the next reward a free burger
Detroit PizzaSourdough SophiaCRÈMEKaani KaanaLa MaritxuProvenance Village ButcherZia LuciaPoor Boys

Loyalty built in, not bolted on

Paper stamp cardsThey get lost, forgotten and are limited. There is no data trail, so nobody knows who the regulars actually are or how often they come back.
A pass in their phoneTheir card lives in Apple or Google Wallet with a QR code your staff scan. Balances update in real time and the customer always knows where they stand.
A marketplace ticket with no name on itThe platform can tell you somebody has ordered 54 times. It will not tell you who they are or let you contact them.
Every order has a name on itLoyalty interactions feed your own CRM, so you can segment by frequency, channel or milestone and actually write to the person.
In store and online never meetEven restaurants with a direct channel cannot connect the counter visit to the online order, so the loyal customer goes unrecognised in one of them.
One profile, every channelWebsite, app, click and collect, delivery, catering and in store, all earning on the same scheme and the same balance. Unified loyalty that works.

What a regular actually sees

Earning at the counter and online, on the same scheme, without anybody asking whether they are a member.

  1. Order.

    They order online, and the points land automatically.

    Assenheims’ app with its points card

    Website, app, collection, delivery or catering.

  2. Scan.

    At the counter, your staff scan the QR in their app or Wallet pass.

    POS or any device camera. No paper, no extra scanner.

  3. Reward.

    Their reward unlocks automatically, ready to use online or at the counter.

    Points, stamps or milestones. Set by product or by site.

  4. The Sourdough Sophia bakery shopfront

    Again.

    One profile, every channel. And they come back to you.

A restaurant loyalty program built into your ordering platform

Your restaurant loyalty program, built into your ordering platform, not bolted on. One platform for ordering, rewards and customer communication, working together.

Points, stamps or bonuses

Customise points, stamps and milestones to fit your brand. Simple to understand, simple to manage.

Reward triggers and first-purchase bonuses

Automate rewards on behaviour, like a bonus on account sign-up and a second bonus after the first purchase. Create the repeat habit for your customers.

Product and location rewards

Tie rewards to your best sellers, so loyalty promotes what you most want to sell, and tailor them by site to each store’s customers.

Unified across channels, and the data is yours

One scheme online, in-app and in store, with a wallet pass your staff scan. Every interaction feeds your CRM, not a third-party platform.

Paper cards, other loyalty apps, or Slerp

Paper cards, other loyalty apps, or Slerp
The loyalty jobPaper stamp cardsA separate loyalty appSlerp
Where it worksThe counterWherever it is plugged inOnline, in-app and in store
What the customer carriesA card they loseAn app with limited orderingA wallet pass, an app or a web profile
Who holds the dataNobodyThe loyalty providerYou do, in your own CRM
Scheme typesStampsUsually onePoints, stamps and milestones
Reminding themYou cannotTheir notificationsWallet, push, email or SMS
Setting it upA print runAn integration projectIncluded with your plan

See how Slerp stacks up

Loyalty that keeps customers coming back for seconds, thirds…

TrustpilotRated Excellent by UK operatorsCapterra4.9 and Best Ease of Use, Online Ordering

53%Of orders engage with itSlerp partners with loyalty switched on
8 in 10Orders earning points or stampsAt the operators who run it hardest
+9%More value per orderA stamp-earning order against an order without

Brands rewarding their regulars

All case studies

Restaurant loyalty program FAQs

The common questions operators ask before launching a restaurant loyalty program.

Is Slerp’s restaurant loyalty software included, or an add-on?

It is included with every Slerp plan. If you use Slerp for direct ordering, you have the full loyalty platform: points, stamps, milestones, the wallet pass and in-store scanning. There is no extra cost to use it.

Can I run one loyalty scheme across online and in-store orders?

Yes, and that is the point of it. Customers earn on the same scheme whether they order through your website, your app, click and collect, delivery, catering, or on the premises, paying at the counter. One profile, one balance, every channel.

How does earning work at the counter?

The customer shows a QR code from your app or from their Apple or Google Wallet pass, and your staff scan it on a tablet or phone using our partner app. It runs on any iOS or Android device, so there is no dedicated scanner to buy. We also integrate directly with Lightspeed K Series, so loyalty stays in sync with your POS.

What types of loyalty scheme can I run?

There are several. Points are the most popular: spend turns into points, with optional milestone rewards. Stamps are the digital version of buy nine, get the tenth free. Bonuses are triggered by behaviour, such as a reward when an account is created or after the first purchase. You can also offer extra points or stamps, like double points on Tuesdays on a particular item.

Can rewards be tied to particular products?

Yes. You can customise your rewards and tie them to specific products, so the scheme is promoting something rather than just discounting everything evenly. You can also give vouchers as a reward, such as £10 off the next order.

Can each site run its own rewards?

Yes. Loyalty can be customised for each location, so a site that needs a different scheme can run one, all on the same platform.

What loyalty data do I get?

Every interaction is tracked and there for you to see. You can segment by order frequency, channel or loyalty milestone, and message the customers who have a reward sitting unredeemed or who have not been in for a while.

Do customers need to download an app?

No, it is optional. The wallet pass works without an app, and web ordering collects points at checkout automatically. An app adds free push notifications and puts you on your customers’ home screens, but it is not a requirement. Loyalty works across every channel.

Grow your direct ordering channel. Reward your customers.

Book a demo and we’ll show you how seamless enabling loyalty is, the wallet pass and how in-store scanning works.

No commitment · Free setup walkthrough