Special availabilities
Create dynamic menus that change by day or time. Weekend-only pastries or morning bakery specials.






Production & operations
From croissants to catering. Every channel, every order type, every cut-off time handled in one place.
Auto-generate production sheets, packing slips, and labels for online and wholesale orders.
Set lead times that match production. 3 days for large orders, 1 day for standard pastries.
Dynamic menus that change by day or time. Weekend-only pastries, morning bakery specials.
Enable advance ordering for key moments: Christmas, Valentine’s, Mother’s Day and more.
Customer experience
A checkout built to convert, plus the delivery and gifting experience bakery customers expect.
Optimised to convert with a seamless, friction-free ordering flow your customers will love.
Sell cakes & pastry boxes as gifts with wrapping options and personalised notes.
Handle catering drops, stock transfers, and ASAP orders with live tracking built in.
Points, stamps, discounts, and rewards to drive repeat direct orders.
The platform
One unified experience. Your brand, your data, your customers.
A customisable checkout that keeps your brand front and centre for every single customer.
Ordering, loyalty, delivery, production tools and more. One unified platform.
Personalise marketing, improve experiences, and make smarter decisions with your own data.
From croissants to catering
Six key feature areas designed specifically for how bakeries operate.
Create dynamic menus that change by day or time. Weekend-only pastries or morning bakery specials.
Set lead times that match production. 3 days for large croissant orders, 1 day for standard pastries.
Generate production sheets, packing slips, and labels automatically for both online and wholesale orders.
Enable advance ordering for key moments: Christmas mince pies, Valentine’s boxes, Mother’s Day specials.
Handle large catering drops, stock transfers, and ASAP orders with live tracking and support built in.
Sell cakes & pastry boxes as gifts with wrapping and personalised notes built into checkout.
Impact
Slerp mobile checkout converts at 7.1x the industry average.
Direct ordering via Slerp generates 32% higher spend vs marketplaces.
Top-performing Slerp partners add between £100,000 and £300,000 a year to their bottom line.
What you get with Slerp
Designed for bakery operators. Your team sees one simple stack, your guests experience one seamless brand.
Partner story
Powered by Slerp’s direct-to-consumer platform:
“One of the biggest benefits for us is delivery — we don’t have to worry about drivers or handling issues directly. Slerp’s 24/7 support team is always there in the background, ready to help if anything comes up. It gives us peace of mind and lets us focus on making our cheesecakes.”
— Lucia Fisher, Founder at La Maritxu
How do we compare
| Slerp | Marketplaces | Crosstown (Slerp client) | |
|---|---|---|---|
All-in-one online ordering Delivery, pickup, catering, loyalty and branded app |
Yes | No | Yes |
End-to-end delivery with live driver tracking |
Yes | Yes | Yes |
7-day live customer support |
Yes | Yes | Yes |
Service fee & tips in your back pocket |
Yes | No | Yes |
Production toolkit Auto production sheets, packing slips, item labels |
Yes | No | Yes |
Loyalty Digital wallet, points, repeat order campaigns |
Yes | No | Yes |
Customer & transactional data (with CRM) |
Yes | No | Yes |
Your own branded checkout |
Yes | No | Yes |
Accept orders via Google Business Profile |
Yes | Yes | Yes |
“Slerp made expanding our bakery seamless — simple tech, great insights, and amazing growth!”
“With Slerp, everything just works — our sales are up, our customers are happier, and we’ve got the right setup to grow.”
“We have been incredibly impressed with the customer support from both the technical team in helping us with a complicated set up.”