Flipdish Alternative for UK Restaurants | Slerp
Flipdish alternative For brands where the direct channel is the growth lever

Flipdish alternatives for UK restaurants: how Slerp compares.

Flipdish is an all-in-one takeaway platform built around its own POS. Slerp has built direct online ordering, delivery and catering since 2016. The differences that matter sit after the order: who delivers it, who fixes it when it goes wrong, and who keeps the per-order fee your customer pays. Deliveroo Express, Uber Direct and Just Eat Go built in, native catering, tiered loyalty, bundled CRM. And it works with your POS, not instead of it.

UK-built · 10 years in market · Founder-led    4.9★ Capterra · #1 UK online ordering    4.5★ Trustpilot

Bakeries, restaurants and QSR brands ordering direct with Slerp, including Zia Lucia, Sourdough Sophia, B Bagel, Detroit Pizza, Harley's, Chatsworth Bakehouse and Ottolenghi
In short

Two different platforms, built around different problems.

Slerp: the direct channel, with delivery at the core

Slerp is built for direct ordering, delivery and catering. Custom, on-brand web and app ordering, courier delivery built in via Deliveroo Express, Uber Direct, Just Eat Go and Stuart, native tiered loyalty across web, app and in-store wallet pass, and a CRM included as part of your plan.

Delivery isn’t a feature we added, it’s the product we started with in 2016. Multi-courier routing with automatic fallback, live tracking, end-customer support included, and native catering with the couriers to fulfil it. It pairs with a dedicated POS, with Lightspeed as our deepest integration.

Flipdish: the all-in-one takeaway platform

Flipdish is an all-in-one platform for restaurants and takeaways with its own POS at the core, plus kiosks, kitchen screens, web and app ordering, marketing tools and an AI phone agent. One supplier, one invoice, a low entry price, and at that job it’s a credible package.

Delivery runs through your own drivers or a single partner per setup, Uber Direct as an add-on, or partners like Nash and Stuart. When a delivery fails, their own help centre says you’re emailed automatically or contacted to discuss next steps. And the per-order fee your customer pays at checkout goes to Flipdish, not to you.

The honest verdict: if you’re a single-site takeaway that wants everything from one supplier at the lowest entry price, Flipdish belongs on your shortlist. If you’re a brand where the direct channel is the growth lever, the comparison comes down to what happens after the order: who delivers it, who fixes it when it goes wrong, whose name is on the customer experience, and who keeps the fees. There’s also a simpler test: look at the brands each platform serves, then look at your own. The cheapest checkout can be the most expensive thing about your brand.
What you actually get

What happens after the order is the whole difference.

Built for the way UK restaurants trade today: delivery sorted, brand-first, customer-owned.

All figures below (94% partner satisfaction, ~1-in-3 orders via app, £60 average delivery order, ~60% of revenue from delivery, ~3× catering AOV) are from Slerp’s internal partner data, attributed by JP Then, Slerp Founder (May 2026).

Delivery, built in (not bolted on)

Direct delivery integrations with Deliveroo Express, Uber Direct and Just Eat Go, all live now. Plus Stuart, Gophr, Addison Lee, Pedal Me, Pedivan and Genii for larger orders, catering or specialist needs. When the UK’s biggest fleets open their networks, they launch with Slerp first: Stuart in 2016, Uber Direct in 2023, Deliveroo Express in 2025 and Just Eat in 2026.

Live tracking, automatic dispatch, real-time fallback if your primary courier is over capacity. End-customer support included. On Flipdish, their own help centre says a failed delivery means you’re emailed automatically or contacted to discuss next steps. On Slerp, our live ops team catches it, reassigns the courier, and talks to your customer, so your team never knows it nearly went wrong. The average delivery order on Slerp is worth £60, more than twice a click & collect order, and delivery drives nearly 60% of every pound spent on the platform.

A brand experience, not takeaway software

Flipdish’s storefronts are built to switch takeaway ordering on quickly. Slerp’s web ordering is built as a brand experience: a custom storefront and checkout on your own domain that converts at 7× the industry average, with Apple Pay and Google Pay built in.

The branded app comes with hundreds of live deployments, a customisable home screen you control, and about 1 in 3 orders on Slerp flow through native apps. It’s why design-led brands like Ottolenghi, Zia Lucia and Sourdough Sophia run their direct channel on Slerp. Put both checkouts side by side and the difference is visible in thirty seconds.

Native catering, couriers included

Catering has been native since launch: custom menus, order rules, kitchen outputs, and the couriers to fulfil it built in, including cargo bikes and vans for larger orders. Flipdish doesn’t offer a catering product.

On Slerp, catering pre-orders are worth nearly 3× a same-day order and drive over 1 in 3 of every pound on the platform. For bakeries, QSRs and restaurants, it’s often the highest-margin order type they’re not yet capturing. Plus tiered loyalty across web, app and wallet pass, and a bundled CRM for email, SMS and push.

Built by an operator, supported by humans

UK-headquartered, founded in 2016 by an ex-operator (JP, who scaled Crosstown to 20+ sites before founding Slerp). Real-human support 7 days a week. 94% partner satisfaction over a 12 month rolling window, via live chat, WhatsApp and email, with median response times of 2 to 7 minutes.

The team is small enough that the founder still has weekly 1:1s with sales, onboarding, customer success and support, and reads every escalation. A deep, regularly-updated help centre. Continuous releases.

Side-by-side

Slerp vs Flipdish, honestly.

We don’t need to win every row. We need to be credible on the rows that matter for an operator building a direct channel.

Capability Slerp Flipdish
Core focus Direct online ordering, delivery and catering, since 2016 All-in-one platform for restaurants and takeaways, built around its own POS
Built for Brand-led bakeries, restaurants and QSRs, from independents to multi-site brands. UK-focused. QSR and takeaway operators. Dublin HQ, operating across several markets.
Direct delivery Since 2016. Deliveroo Express, Uber Direct, Just Eat Go (all live), Stuart, Gophr, Addison Lee, Pedal Me, Pedivan, Genii. Multi-courier routing with native fallback. Own drivers, or a delivery partner: Uber Direct as an add-on, or partners such as Nash and Stuart. One partner per setup, no multi-courier fallback.
When a delivery fails Live ops team reassigns the courier and handles your customer directly, 7 days a week Per their help centre: “you will be emailed automatically or contacted by a member of our support team to discuss the next steps”
Branded web ordering Custom, on-brand storefront built for delivery, click & collect and catering. Converts at 7× the industry average. Yes, storefronts geared to takeaway ordering
Guest checkout Yes, customers can check out as a guest, no account required No, customers must create an account to order
Branded mobile app Native, hundreds of live deployments, with a customisable home screen you control. Around 1 in 3 Slerp orders flow through apps. Yes, native iOS and Android, but basic: no customisable home screen
Loyalty & CRM Native tiered loyalty across web, app and in-store wallet pass. Bundled CRM: email, SMS and push with segments and automations. SMS, email and push campaigns with voucher-led loyalty offers
Catering Native since launch, with couriers included. Catering pre-orders are worth nearly 3× a same-day order. Not offered
Customer fee at checkout Optional service charge. You decide whether to enable it, and it goes to you. Compulsory per-order fee charged to your customer, and it goes to Flipdish
POS Pairs with your POS: Lightspeed (deepest: orders, menu push, loyalty) and 3S POS direct; Square, Toast, Clover, Oracle Micros, Zonal and Comtrex via Stream; Deliverect and Urban Piper middleware; or standalone with a tablet and printer. Own POS at the core, with kiosks and kitchen screens. Adopting Flipdish fully generally means moving onto their system and hardware.
Marketplace order aggregation Via Stream (available through Slerp), Deliverect or Urban Piper Into the Flipdish POS, powered by third-party middleware
Support 7 days a week, live chat, WhatsApp and email. 94% partner satisfaction, 2 to 7 minute median response. Account manager, help centre, email, WhatsApp and phone

As you can see, we don’t win every row. Flipdish’s all-in-one stack, POS, kiosks, kitchen screens and marketplace aggregation on one invoice, is a credible package at a low entry price, and for a single-site takeaway it may be the pragmatic choice. For brands where the direct channel is the growth lever, delivery, catering, a checkout that looks like your brand, and fees that stay with you, the architecture we’ve built since 2016 is the right shape.

Honest about fit

We’ll tell you when we’re not the right fit.

A comparison page isn’t credible if every row says we win. So here’s where Flipdish is the better call.

If you want one supplier for everything, at the lowest entry price.

POS, kiosks, kitchen screens, ordering, marketing and an AI phone agent from one company, on one invoice, at a low published entry price. For a single-site takeaway that wants everything switched on quickly and cheaply, that’s a credible package, and Slerp won’t be the cheapest sticker in that comparison.

If you want your POS, kiosks and kitchen screens from the same platform.

Since acquiring its POS, Flipdish has made the till the core of its product. Slerp doesn’t build POS, kiosks or kitchen display systems, full stop. Our model is best-in-class instead: a dedicated POS partner for the counter, with Lightspeed as our deepest integration, and Slerp running the direct channel alongside it.

Slerp is built for:

Brands serious about direct ordering for delivery, click & collect and catering. Bakeries, restaurants and QSRs, from independents to multi-site operators, who want web, app, loyalty, courier integrations and CRM bundled, working alongside a dedicated POS rather than replacing it, with a customer experience that looks and feels like their brand. If that’s you, the rest of this page is the argument for why we’re worth a conversation. If it isn’t, we’ll happily say so on the call.

Getting started

Live in days. Our team handles the build.

You don’t have to rebuild anything yourself. Our team sets up your menu, opening hours, ordering rules and delivery zones, branded to look like you. You keep trading throughout.

1

An honest conversation

We look at your current setup, your operation, and what you’re trying to build. We’ll tell you if Slerp makes sense for you, and if it doesn’t, we’ll say so. No script. No pressure.

2

We do the build

Our team builds your menu, opening hours, ordering rules and delivery zones, and brings your customer data across where your current platform allows it.

3

Branding, app & test

Your colours, your URL, your branded app if you want one. We connect your POS or set you up standalone, and pressure-test the whole flow before you go live.

4

Launch

Live in days. 7-day support from a real human after, covering you and your customers.

Trusted by UK operators

Operators who chose Slerp.

Speed to launch
From analogue ordering to a fully branded direct channel in just 48 hours.

Harley’s Butchery & Rotisserie
1,500 transactions in the first 30 days

Owning the customer
The customers are ours. Slerp powers our app and site so we can build loyalty, communicate directly, and extend hospitality digitally.

Ryan O’Flynn, Founder, Detroit Pizza
5x online orders, 4x repeat

7x
Checkout conversion vs industry average
£60
Average delivery order, 2× click & collect
94%
Partner satisfaction (12 month rolling)
4.9★
Capterra · #1 UK online ordering

Metrics from Slerp’s internal partner data, attributed by JP Then, Slerp Founder (May 2026).

Frequently asked questions

Flipdish vs Slerp, everything operators ask.

The same questions we see in Google, ChatGPT, Claude and Perplexity when operators are weighing this up.

What’s the best alternative to Flipdish in the UK?
For UK restaurants, bakeries and QSRs building a direct ordering channel, Slerp is the most directly comparable alternative to Flipdish: branded web and app ordering with courier delivery built in via Deliveroo Express, Uber Direct and Just Eat Go, multi-courier fallback, live delivery support for your customers, plus native catering, tiered loyalty and a bundled CRM. Flipdish is an all-in-one, POS-led platform built around the takeaway model. Slerp is UK-headquartered, founder-led, and has been operating since 2016.
How is Slerp different from Flipdish?
They’re built around different operators. Flipdish is an all-in-one platform for restaurants and takeaways with its own POS at the core, plus kiosks, kitchen screens, web and app ordering and an AI phone agent, one supplier for everything. Slerp is a direct channel platform for brand-led operators: custom web and app ordering, courier delivery with multi-courier fallback, native catering, tiered loyalty and a bundled CRM, pairing with a dedicated POS rather than replacing it. The clearest differences are what happens when a delivery goes wrong, who keeps the per-order fee your customer pays, and whether catering exists at all.
Does Flipdish do delivery?
Yes, through your own drivers or a delivery partner: Uber Direct as an add-on integration, or partners such as Nash and Stuart. Orders route to a single partner, with no multi-courier fallback. Slerp has run delivery since 2016 and integrates couriers directly, Deliveroo Express, Uber Direct, Just Eat Go, Stuart and more, with multi-courier routing and fallback, live tracking, and a support team that handles customer delivery queries for you. When the UK’s biggest fleets open their networks, they launch with Slerp first: Stuart in 2016, Uber Direct in 2023, Deliveroo Express in 2025 and Just Eat in 2026. If delivery is a meaningful share of your revenue, or you want it to be, that architectural difference is the whole conversation.
What happens when a delivery goes wrong on Flipdish vs Slerp?
On Flipdish, per their own help centre: if Uber Direct can’t assign a driver or the driver can’t complete the delivery, “you will be emailed automatically or contacted by a member of our support team to discuss the next steps”, and drivers who can’t find an address call your store or your customer directly. On Slerp, a live operations team watches every delivery 7 days a week: if a courier can’t be assigned, the order falls back to another integrated fleet automatically, and when a customer chases a late order, our team handles it directly so yours doesn’t have to. Delivery goes wrong on every platform sometimes. The difference is whose problem it becomes.
Does Flipdish do catering?
Flipdish doesn’t offer a catering product. Slerp’s catering manager has been native since launch, with the couriers to fulfil it built in, including cargo bikes and vans for larger orders. On Slerp, catering pre-orders are worth nearly 3× a same-day order and drive over 1 in 3 of every pound on the platform. For bakeries, QSRs and restaurants, it’s often the highest-margin order type they’re not yet capturing.
Is Flipdish good for takeaways?
Yes, and we’re straightforward about it. Flipdish describes its platform as built for restaurants and takeaways, and its all-in-one model, POS, kiosks, kitchen screens, ordering and marketing from one supplier on one invoice, is a credible package for a single-site takeaway that wants everything switched on at a low entry price. Slerp is built for brand-led operators, bakeries, restaurants and QSRs, where delivery, click & collect and catering are the growth channel and the checkout needs to look and feel like the brand.
Is Flipdish right for premium or design-led brands?
Flipdish is built around the takeaway model and competes on price and breadth: one supplier, one invoice, a low entry cost. Its storefronts and apps are functional rather than brand-led, the app has no customisable home screen, and the checkout looks like Flipdish with your logo on it. If your brand is the reason customers choose you, a bakery with a following, a restaurant group with a design identity, a QSR that’s invested in how it looks and feels, your direct channel needs to live up to that. That’s the operator Slerp is built for: a custom storefront on your own domain, an app you art-direct, and the brands to show for it in our case studies.
Do I need to replace my POS to use Slerp?
No. Slerp pairs with a dedicated POS rather than replacing it. Lightspeed is our deepest integration, covering order ingestion, menu push and loyalty, plus 3S POS directly, and Toast, Square, Clover, Oracle Micros, Zonal and Comtrex via Stream, see the full list on our integrations page. Or run Slerp standalone with a tablet and printer. Flipdish takes the opposite approach: its own POS is the core of the platform, so adopting it fully generally means moving your in-store stack onto their system and hardware.
How does Flipdish’s web ordering compare to Slerp?
Flipdish’s storefronts are built around the takeaway model: functional, quick to switch on, and customers must create an account before they can order. Slerp’s ordering is built as a brand experience and built to convert: a custom, on-brand storefront and checkout on your own domain, guest checkout with no forced account creation, Apple Pay and Google Pay, converting at 7× the industry average, plus a native app estate where about 1 in 3 orders flow through apps. Every extra step at checkout costs you orders. If how your brand looks, feels and converts matters to you, put both side by side, the difference is visible in thirty seconds.
What fees do customers pay on Flipdish vs Slerp?
On Flipdish, a compulsory per-order fee is charged to your customer at checkout, and it goes to Flipdish, not to you, on top of your monthly subscription and processing fees. On Slerp, the service charge is optional: you decide whether to enable it, and it goes to you, the operator. Over thousands of orders a year, who keeps that fee is a meaningful difference in the economics of your direct channel.
How does Flipdish pricing compare to Slerp?
Flipdish charges a monthly subscription, processing fees per order, and a compulsory per-order fee charged to your customer that goes to Flipdish. Hardware and setup are additional. Slerp offers plans per location with a monthly fee and a small transaction cost, with delivery integrations, catering, loyalty, CRM and support included, and any customer service charge you enable goes to you. Book a call and we’ll model your setup against your current fees. See how similar operators use Slerp in our case studies.
How does loyalty and CRM compare between Slerp and Flipdish?
Flipdish offers loyalty and retention through SMS, email and push campaigns and voucher offers. Slerp includes native tiered loyalty that runs across web, app and in-store via wallet pass, plus a bundled CRM for email, SMS and push with segments and automations included in your plan. All ten of our top-performing partners run loyalty on Slerp, and over half of orders at loyalty-active restaurants earn a stamp.
How long does it take to launch on Slerp?
Most operators are live in days, not months. Our team builds your menu, opening hours, ordering rules and delivery zones, brings your customer data across where your current platform allows it, applies your branding, and walks you through go-live. You keep trading throughout.
What does Slerp cost?
We offer plans tailored to what you need, with a monthly fee per location and a small transaction cost that varies by plan. Delivery integrations, loyalty, CRM and support are included. Book a call and we’ll talk you through the right fit for your operation.
Is Slerp reliable?
Slerp has been operating since 2016, is UK-headquartered, founder-led and institutionally backed. We ship continuous releases, see our latest updates. Partner satisfaction sits at 94% over a 12 month rolling window, tracked weekly by our operations team. Support runs 7 days a week via live chat, WhatsApp and email with median response times of 2 to 7 minutes. We’re rated 4.9★ on Capterra, #1 for online ordering in the UK, and 4.5★ on Trustpilot.

Comparing Slerp and Flipdish? Let’s have a proper conversation.

We’re consultative. We’d rather understand your operation properly than rush you through a demo. Book a walkthrough and we’ll talk through your setup, your delivery requirements, your POS, your customers, and whether Slerp is the right fit. No script. No pressure. If we’re not the right fit for you, we’ll say so.

UK-built · 10 years in market · Founder-led · Works with your POS · Real human support, 7 days a week · 4.9★ Capterra · 4.5★ Trustpilot